Amazon Holiday Calendar 2024: The Most Important Dates for FBA

In the world of e-commerce, where success often depends on careful preparation and timely action, knowing key dates and holidays is critical for sellers on the Amazon platform. In this blog, we will introduce you to the Amazon holiday calendar for the second half of 2024, which will help you optimize your FBA (Fulfillment by Amazon) operations and maximize your sales.

June

Father's Day (June 16)

Important date for sales of products aimed at men: electronics, tools, sporting goods and clothing. Prepare special offers and make sure your stock is stocked.

July

Prime Day (date to be confirmed)

Amazon Prime Day is Amazon's biggest event of the year, lasting 48 hours. This is a great opportunity to increase sales. Prepare your inventory and promotions in advance to take advantage of this event.

September

Labor Day (September 2)

This federal holiday often comes with major sales. Prepare special offers and promotions to attract customers.

October

Halloween (October 31)

Themed products such as costumes, decorations and sweets are in high demand. Make sure you're ready for this season.

November

Thanksgiving (November 28)

This day marks the start of the holiday shopping season. Prepare for increased demand and plan special promotions.

Black Friday (November 29)

Black Friday is one of the biggest sales days of the year. Ensure sufficient inventory and prepare aggressive promotional campaigns.

December

Cyber Monday (December 2)

Cyber Monday is a continuation of Black Friday sales, with an emphasis on online sales. Make sure your product range is presented in the best possible light.

Christmas (December 25)

The Christmas season is the time of maximum sales. Prepare your supplies and organize special holiday promotions. Ensure that all orders are completed on time to meet customer expectations.

After Christmas sales (December 26)

After Christmas, many shoppers are looking for great deals and discounts. Prepare your inventory and promotions in advance.